Google has said the opening of a Product Development Centre in Nairobi and software engineers hired from diverse backgrounds across Africa will enable Google to build products that are helpful and useful to Africans and the world.
This will contribute to product inclusion by giving local developers an opportunity to innovate, starting with product ideas to actualisation thereby enabling Africa to have products that reflect their needs.
Head of Product Inclusion and Equity at Google, Annie Jean-Baptiste says the process will focus on four main pillars: ideation, user research, testing (adversarial machine learning) and marketing.
Google, which announced plans to put up the Nairobi developer hub, has since announced plans to hire 100 software engineers who will work as a think tank for upcoming product ideas from across Africa.
The Product inclusion and equity head added that special focus will be given to special interest groups and marginalised groups as research has shown that creating products for people with various disabilities helps improve the overall experience users have with our products.
To enhance the suitability of all products, Jean-Baptiste added that Google is now working with internal and external product champions to test all new products before they are released for public consumption.
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