Outspoken media personality and social commentator, Daddy Freeze, has triggered fresh online controversy after fiercely defending his decision to wear an all-black outfit to the Service of Songs of the late Nollywood actor, Alex Ekubo, openly defying the strict all-white dress code mandated by the grieving family.
The star-studded memorial service, which took place in Lagos on Wednesday, June 10, 2026, has dominated entertainment blogs after netizens heavily dragged Freeze and his wife for being the only high-profile guests who showed up in somber mourning garments instead of the celebratory white attire requested on the official event invitation.
Conducting a highly heated Instagram Live broadcast on Sunday, June 14, 2026, a defiant Daddy Freeze apologized to the family for the wardrobe deviation, chalking it up to a genuine oversight, explaining that the fine print regarding the color code was placed at a hard-to-read corner of the digital card.
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However, he completely rejected the public's criticism, launching into a philosophical argument about African funeral traditions and stating bluntly that Alex Ekubo's untimely death at his age was an absolute tragedy that should not be decorated with joyous white garments.
“Yes, I was wrong to have gone with black, but I honestly did not see that part of the invite... My eyes did not go there," Daddy Freeze asserted during his live stream. "For me, he was not going to glory, he was a tragic loss until we were able to wrap our head around that.
Yes, I agree that he has gone to a better place, but I just don’t agree that he needed to go now, neither do I agree with the people that were saying Christ died at 33.
What Christ achieved at 33, I’m sure Alex would have loved to stay longer to achieve that much. He had no business dying... In my own mind, white and a service of songs did not go together. I’m very sorry if you feel offended.”
Freeze criticized the societal tendency to become deeply sentimental and dishonest during untimely celebrity passings, arguing that the actor had massive unfulfilled potential and plenty of earthly assignments left.
He pointed out that in the Southern part of Nigeria where he hails from, black or dark traditional garments remain the standard cultural expression of raw grief, reiterating that he did not attend the service to party but to actively mourn a colleague who left the world far too soon.
#DaddyFreeze #AlexEkubo #ServiceOfSongs #NollywoodMourns #GossipBacklash #FuneralDressCode #LagosEvents #CelebrityControversy
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