PalmPay Nigeria is launching a major financial literacy drive aimed at empowering at least 5,000 women and youths in Kano State, the company’s Managing Director, Chika Nwosu, announced during a courtesy visit to the 16th Emir of Kano, Alhaji Muhammadu Sanusi II, on Wednesday evening.
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According to PalmPay’s leadership, this initiative is part of the fintech’s corporate social responsibility strategy to expand financial inclusion in underserved Northern communities.
During the palace meeting, Nwosu explained that the program will target market women, university students, NYSC Corps members, and broader youth segments in Kano.
“We plan to engage directly with market women in Fagge Local Government Area, providing practical training and essential tools designed to support and accelerate their business growth,” he said.
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According to the PalmPay MD, the five-year-old company now boasts over 35 million users nationwide and was recognized by the Financial Times as Africa’s second-fastest-growing company and the fastest-growing fintech on the continent.
The initiative will include workshops on digital payments, budgeting, savings, and small-business management, plus capacity-building support for female-led micro, small, and medium enterprises. “We aim to make financial services more inclusive and accessible, especially to underserved communities in Kano,” Nwosu added. He sought Emir Sanusi II’s blessings ahead of the pilot launch.
Emir Sanusi II praised PalmPay for targeting financial literacy and assured full support from the emirate. He directed district heads to facilitate the program’s rollout. Local stakeholders welcome the move, noting that improved digital payment adoption can boost local commerce and economic resilience.
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The Kano pilot marks PalmPay’s expanded footprint in Northern Nigeria, complementing other regional CSR efforts. Observers say sustained engagement and follow-up will be key to ensuring participants translate training into lasting economic gains.
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