Wizkid Reveals Secret to Hits: No Promotion Needed, “I Know What People Want

Wizkid reveals he doesn’t promote his music or stress over making hits, trusting his instincts and producer P2J for success. 

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Wizkid, the acclaimed Nigerian music star, recently shared insights into his laid-back approach to making music. 

In a video posted on X, the Grammy-winning artist disclosed that his biggest hits, from "Holla At Your Boy" to "Ojuelegba," were recorded while he was simply sitting down. 

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Wizkid emphasized that he doesn’t stress over creating hits and avoids promoting his music, stating he knows exactly what his fans want. 

He credited his long-time producer, P2J, as the only one who truly understands his creative process, dismissing the need for media promotions or interviews.

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